在生命哲思与商业诉求之间——电影文化中生态观念的传播和表达

Between The philosophical Reflections on Life and Commercial Appeal: The Transmission and Expression of Ecological Concept

随着人们生存环境的迅速恶化,自然平衡系统日益遭到破坏,文化创作领域当中所谓以"征服自然"的方式,来印证人类强势力量的传统观念,已经被"敬畏自然,与自然和谐相处"的环保理念所代替,尤其是作为大众文化传播样式中颇具影响力的电影媒介,对于这一主题的关注与演绎,正逐渐走向深入和多元化。虽然这些以故事或者纪录甚至动漫类型出现的作品,都在一定程度上传播了生动而鲜明的生态意识,但在各种社会、文化和商业因素的束缚或推动下,却呈现出繁复多样的精神旨趣与层次分明的思想深度,充分诠释了电影文化媒介在生态观念传播过程中,既充满激情,又暗藏悖论的双重现实。

With the rapid deterioration of the living environment of mankind,natural equilibrium system has been increasingly undermined.The traditional concept of so-called ＂Conquering Nature＂ for confirming human power has been replaced by the new ecological protection concept of ＂Reverence for Nature and Being in Harmony with Nature＂ in the realm of cultural creation.In particular,movie media,as one of the prevailing communicating modes of popular culture,has paid close attention to the new concept and gradually interpreted it in a deeper way to pluralism.These works of different types such as stories,newsreels,comics and animations,have presented a vivid and distinct ecological consciousness to some extent.However,these works,under the control and drive of various social,cultural and commercial elements,have displayed diversified spiritual significance and intellectual depth of different levels,fully interpreting the duel reality of ＂Passion and Paradox＂ of movie media in the transmitting process of ecological concept.