媒介素养:交互媒介环境下家庭文化素养的新课题

Media Literacy: New lssue of Family Cultural Quality in Interactive Media Environment

本研究将质性分析和量化数据相结合,结果显示家庭媒介素养整体发展处于中等偏下水平,现状令人担忧。家长的媒介素养能力明显跟不上社会发展的脚步。家长在媒介管理、媒介获取与媒介应用三方面都显著偏弱。家长的受教育水平与其媒介素养显著正相关,社会对家庭媒介素养能力的整体培养没有给予足够的重视。营建良好家庭媒介氛围,提高家长自身媒介素养,通过亲子共识、共视、共享媒介,培养家庭成员具有健康的媒介批判能力,使其能够充分利用媒介资源自我完善,参与社会共同发展。

In this study, qualitative analysis and quantitative data combined, the results show it＇s worrisome that the overall development of the family media literacy is under medium level. Media literacy of parents obviously can not keep up with the pace of social development. Parents are significantly weaker in three areas： media management, media access and media applications. Educational level of parents is significantly positive related to media literacy. The whole society doesn＇t pay enough attentionto the overall cultivation of parents＇ media literacy ability. Through parent-child concensus,common view, shared media, it is encouraging to establish sound family media atmosphere and improve parents＇ media literacy,thus, family members have a healthy critical ability, enabling to make full use of media resources to achieve self-improvement and participation in social common development.