转型视角下金华旅游人力资源的挑战及开发策略

Challenges and Development Strategies of Human Resources in Jinhua Tourism Under the Vision of Pattern Transformation

人力资源作为社会生产力的第一要素,是发挥金华市旅游资源优势,提升旅游业竞争力,并实现旅游转型发展的必要条件。然而在转型发展中,金华旅游人力资源面临着服务品质提升、产品转型以及企业集团化、信息化经营所带来的诸多挑战,因此加强旅游人力资源的开发和培养,造就一支高素质的旅游人才队伍是金华进一步提升旅游业的关键。

As the first element of social productive forces, human resources are considered as the necessity of exerting the tourism superiority, enhancing competition and achieving tourism pattern transformation. During the development of pattern transformation, human resources in Jinhua tourism meet a lot of challenges, such as enhancing the quality of service, transferring products, collectivizing enterprises and information-based management etc. Therefore, cultivating and educating a group of high quality tourism talents becomes the key of further development of Jinhua tourism.