摘要
当下,正是成品油销售业务发展的关键时期。业内人士将其概括为"五化":市场份额争夺"白热化",油品销售"微利化",销售形势"复杂化",替代能源发展"产业化",基础建设和业务运行"高成本化"。
With the development of socialist market economy, China’s market of petroleum products has realized transformations over and over. With the comprehensive opening of petroleum products market, a situation that is multi-competition and even cruel competition is formed gradually in the whole country. It’s beyond all doubt that the China’s market of petroleum products has entered into the active phase at present. It is not only a opportunity but also a challenge for many main operators. The whole market of petroleum products was often compared to a cake. This cake would be corresponding larger, but the operators involving competition would be in upward and downward cycles along with the increasing of Chinese Economy. Above all when many operators extend volume growth, competition would be inevitable and more and more intense. Across development tendency of petroleum products market, the development tendency was summarized to 'WuHua' by Insiders, that is competitions of market share became 'white-hot', sales of oils became 'meager profit', sales situation became 'complication', development of alternative energy became 'industrialization', and infrastructure and business running became 'high cost'.
出处
《中国石油企业》
2010年第11期34-40,共7页
China Petroleum Enterprise