电视民生新闻串联词写作的三大要素

Three Composition Elements on Broadcaster’s Words of TV News of people＇s livelihood

电视新闻串联词属于新闻导语的范畴,它赋予了新闻全新的生命力,避免在一档栏目中各条新闻出现各自为战、一盘散沙的局面。民生新闻主要是播报与百姓生活息息相关的事情,因此更要求播报的语言贴近实际、贴近生活、贴近群众,串联词在整个民生新闻节目的编排中作用十分突出。在撰写电视民生新闻串联词时应当遵循三大要素：＂情＂字当先,＂联＂字为重,＂和＂字切记。

Broadcaster’s words of TV news belong to news lead category. It endues the news with new life-force, and avoids separation and disunity between the different news contents in one column. People’s livelihood news mainly broadcast the news on people＇s lives. So it requires broadcaster’s language close to reality, life, and the masses. From that, the words in the whole series of scheduled news programs play prominent role. Broadcaster’s Words of TV News of people＇s livelihood in writing should be followed in three elements： sensation, connecting link and harmoniousness.