儿童对电视卡通人物的认同研究

Research on Children's Identification of Cartoon Character on TV

对电视卡通的特质、儿童人物认同理论、儿童对电视卡通人物的认同原因等相关理论进行了讨论分析,研究发现,男童对于符号楷模的认同比率似乎高于女童;每个时期儿童认同的对象会随着视野的拓展或心智的成熟而逐渐转变;父母的教育程度会潜移默化地影响儿童对认同对象的选择;社会经济地位越低者,越趋向认同五光十色媒体人物;观看电视卡通的次数越多,时间越频繁者,电视内容对儿童的影响也就越大。

Based on analysis on the characteristics of TV cartoon,theory of children＇s characteridentification,and reason of the children’s identification of TV cartoon characters,the influence of the children＇s gender,age,their parents’education level,TV watching time,and TV watching companion on children’s identification od Tvc artoon characters has been analysed in the paper.