摘要
本文通过分析数据挖掘的概念及数据挖掘技术在电子商务中的应用领域,针对其关键技术进行探讨,以其通过本文的阐述能在电子商务领域有效通过运用数据挖掘技术使企业在激烈的市场竞争中做出正确的决策,保持有力的竞争优势.
Through the analysis the concept of data mining and data mining technology in the electronic commerce application,according to its key technology discussed in this paper, the paper in E-commerce field can effectively using the data mining technology for enterprise in the fierce competition market to make the right decisions,maintain powerful competitive advantage.
出处
《计算机光盘软件与应用》
2010年第12期49-49,51,共2页
Computer CD Software and Application
关键词
数据挖掘
电子商务
关联分析
分类
聚类
Data mining
E-commerce
Correlation analysis
Classification
Clustering
