产业集群环境下中小企业竞争情报模式研究

Industrial Clusters of SMEs Competitive Intelligence Model

在分析和阐释产业集群概念与产业集群内企业交互方式的基础上,将企业社会资本理论引入到竞争情报研究体系中,从中小企业不断改善与创新角度出发,以保证企业获得持续的信息流为目的,提出以企业社会资本理论为基础的中小企业竞争情报模式,该模式阐述处于不同企业社会资本阶段的竞争情报模型,并从产业集群角度提出产业竞争情报的概念及运行模式。

Based on analyzing and explaining the conception of industrial clusters and the interactive mode of enterprises in industrial clusters,bring the enterprise social capital theory into the study system of competitive intelligence. From the point of constant improve- ment and innovation of SMEs,aiming at acquiring the continuous information flow, bring up the competitive intelligence mode of SMEs based on the enterprise social capital theory. This mode illustrate competitive intelligence mode of enterprises in different stage of corporate social capital, and bring up the conception of industrial competitive intelligence and its operation model.