消费者和设计师的家具产品感性意象模型研究

Study on the Model of the Furniture Kansei Image of the Consumer and the Designer

以家具的风格、造型形态、装饰、色彩、材料、功能、价格定位等方面作为主要的评价项目,针对消费者和设计师分别设计了感性意象的调查问卷并进行问卷调查。通过对调查数据的研究分析,获得消费者和设计师在家具感性意象上的共同点和差异性,并构建了消费者和设计师的家具产品感性意象的偏好模型,模型可用于指导家具方案设计,避免家具设计的盲目性,从而降低了设计风险,提高家具方案设计的成功性。

Investigation paper on Kansei image is designed for the consumer and the furniture designer respectively,which includes the main evaluation items such as furniture’s style,shape,decoration,color,material,function,price-fixing,and so on.Through the analysis of the investigation data,the common and different features of the furniture Kansei image between the consumer and the designer are identified,the partiality model of furniture Kansei image of the consumer and the designer is constructed to direct the activity of the furniture design and avoid the blindness of furniture design,thereby reducing the risk of design and enhancing the success of the furniture design project.