赣菜餐饮与体验经济的互动研究

GanCai food diet with the experience economy

体验经济理论与餐饮业相结合进行研究,是进入体验经济时代我国餐饮业发展的必然趋势。以赣菜餐饮与体验经济理论的关系为切入点,提出新型的体验式餐饮营销。

Experience and economic theory to study the combination of food and beverage industry,is entering the era of restaurant industry experience economy development trend.In this paper,Jiangxi cuisine restaurant and experience the relationship between economic theory as a starting point, proposed a new type of experiential food marketing.