浅析中国移动通信市场竞争的特点

Characteristics of Competition in the Chinese Mobile Market

移动通信是中国电信行业最早引入竞争机制的业务。本文主要介绍了中国移动通信市场的一些情况及主要竞争者的性质、实力差异,同时谈到了多变的市场环境因素决定了市场战略的多样性和复杂性。

Mobile communications is among the first services open to competition in the Chinese telecom industry. China' s mobile communications market conditions and the nature and differentiation of the major competitors are introduced in this paper. It is stated that the changing market environment determines the diversity and complexity of the market strategy.