手机媒体阅读与知识产权保护研究

Study on Mobile Media Reading and Intellectual Property Protection

近年来,被称为"第五媒体"的手机媒体发展迅猛,手机媒体阅读已经渗透到当代人的日常生活之中。同时,与之相关的知识产权保护问题亦如影随形。文章研究了手机媒体阅读的发展现状,总结了手机媒体阅读的具体表现形式,并就与手机媒体阅读相关的知识产权保护问题提出了相应的策略,以期为手机媒体阅读知识产权风险规避研究提供参考。

In recent years, mobile media, known as ＂the fifth media＂, has developed rapidly, and mobile media reading has pervaded virtually into our daily life. At the same time, the related issues of intellectual property protection followed. The paper studies the present situation of mobile reading first. And then it specified the intellectual property protection problems related to mobile media reading, and proposes some suggestions, aiming at providing the reference for research of Risk Avoidance in mobile reading.