摘要
户外广告设置规划是户外广告管理的直接依据,因此其编制内容、深度和方法是当前户外广告设置规划研究的重点课题。本文以南浔城区为例,介绍了对户外广告设置规划的内容和方法的实践与思考,期望对我国户外广告设置规划研究有所借鉴。
The planning of outdoor advertising installation is the basis of the outdoor advertising administration.Therefore,the contents,depth and methods of the plan are the key points in outdoor advertising installation plan.With Nanxun district as an example,this paper introduces the thoughts of author on the contents and methods of outdoor advertising plan,which would be references to the study of outdoor advertising planning.
出处
《城市规划》
CSSCI
北大核心
2010年第B10期91-94,111,共5页
City Planning Review
关键词
户外广告
设置规划
内容
方法
Outdoor advertising
installation planning
contents
method
