摘要
近代潮商在其商业经营活动中把儒家文化观渗透其中,形成了地域商帮经营理念,这种理念是在汲取区域文化和儒家文化的基础上形成的,它是近代潮商成功的保证。回顾近代经营理念的形成过程,分析形成这种文化特征的原因,并论述其经营理念的主要内容。
The Chaoshan businessmen in modern times had the Confucian cultural ideas instilled into their business process and thus formulated management sense of area and business association,whose establishment was based on the absorption of the local culture and the Confucian culture,and it guaranteed the success of the Chaoshan businessmen in the modern times.This paper reviews the evolution of the formation of the management sense in modern times,analyzes the causes of these cultural characteristics,and elaborates on its major contents.
出处
《汕头大学学报(人文社会科学版)》
2010年第6期31-36,共6页
Journal of Shantou University(Humanities and Social Sciences Edition)
关键词
儒家文化观
潮商
经营理念
Confucian cultural ideas
Chaoshan businessmen
management sense