式微与转向——90年代传媒语境下文学的意识形态叙事考察

Decline and Swerve——The Instrumental Research of the Literature as Ideology

文学作为国家主流意识形态的工具性表达,在中国历史语境里,一直是文学宏大叙事的主体语态。然而这种长期稳定的叙事关系到了20世纪90年代却发生了历史反动,即文学作为国家意识形态的工具性走向式微。其深层动因机制表现为国家意识形态政治策略的调整、市场经济的策动以及传媒语境的推动。同时,在市场与传媒的共同合谋下,文学写作开始向新意识形态转移,并且呈现出传媒化、消费化和日常化的文本症候。

The literature as the token means of national main ideology is main voice of literature baronial recount all the while. But the long-term stable narrative relation generated diachronic counteraction in 1990s, namely the means of the literature as ideology fall into a decline. Its deep-seated motive mechanism showed regularization of national political ideology, instigation of market economy and force of media context. At the same time, literary compose shifted to the new ideology and presented text symptoms of media, consumption and everyday in the common cahoots of the market and media.