摘要
互联网的普及吸引了大量的读者将眼光投向网络媒体,并使读者成为阅读消费的真正主导者。面对越来越多的人不再到物理的图书馆来阅读的局面,图书馆有必要迅速与网络化的发展相融合,挥起网络公关利剑,捍卫图书馆阅读大本营的地位。
The popularity of internet attract the readers will eyes on the internet media,and readers to be read the leading role in the real consumption.Faced with more and more people no longer get physical library to read,the library is necessary for the development of a rapid network mix,with internet communications sword to defend the library reading the base position.
出处
《图书与情报》
CSSCI
北大核心
2011年第1期74-78,共5页
Library & Information
关键词
虚拟空间
阅读
图书馆
网络公关
研究
virtual space
reading
library
public relations on net
research
