摘要
房地产行业竞争的加剧,使房地产后营销理念在房地产市场营销中体现了巨大的作用。加强房地产后营销理念研究,对促进我国房地产行业和企业的发展,满足和改善购房者需求,具有重要的实际意义。
With the severe competition of real estate industry,the post real estate marketing concept has a huge role in real estate marketing.To enhance the research of post real estate marketing has important practical significance in the promotion of the real estate industry and enterprise development,improving and meeting the needs of home buyers.
出处
《吉林省经济管理干部学院学报》
2010年第6期61-63,共3页
Journal of Jilin Province Economic Management Cadre College
关键词
房地产
后营销
作用
Real estate
Post marketing
Role
