ESP理论指导下的BE目标需求分析

BE Target Needs Analysis Based on the ESP Theory

ESP是一种教学方式,利用它的需求分析理论分析后发现,就业市场除了要求BE学习者能熟练使用英语,而且要求他们在实践中熟练运用商务技能;在商务交际过程中,要学会合理使用语言,强化跨文化人际交往的能力。

ESP is one of teaching methods.The result of ESP＇s Target Needs Analysis reveals that the BE context needs not only the frequency of language use,but also the excellent business skills.The appropriate usage of language plays a key role in cross-cultural business communication.