论新世纪的学报主编必须具备公关素养

In the New Century, A Journal's Chief Editor Should Possess Public-Relations accomplishments

新世纪,信息网络技术高度发达,交往更加广泛,竞争更加激烈,具有交际能力是时代对主编素养的起码要求。学报主编必须摒弃误解和偏见,转变观念,联系实际研究、运用公共关系学,营造“人和”环境,提高学报质量,参与竞争,迎接挑战。

In the new century, information network technology will be highly flourishing, communication will become much widespread and competition will be more fiercely. So it is the minimum requirements for a modern chief editor's accomplishments to possess the ability in social intercourse. A journal's chief editor must get rid of misunderstandings and prejudices, change his concepts, integrate practice to research, apply public relationships, construct an environment of 'people's unity and coordination', and improve the journal's quality to participate in the competition and meet the challenge.