我国自主汽车品牌发展现状及对策

The Development and Countermeasures of China′s Own Car Brands

从我国自主品牌汽车的现状出发,阐述我国建设发展自主汽车品牌的重要性,通过对其在技术、市场、品牌认知、人才与资金、服务等方面存在的问题进行分析,提出打造良好的外部环境、建立集体创新模式等我国自主汽车品牌发展的路径.

Starting from the status of China′s own car brands,the essay elaborates the importance of construction and development of our own car brands,and analyzes the problem in technology,market,brand awareness,talents,capital,and service.It is pointed out that creating a favorable external environment and establishing innovative collection modes can be a feasible approach to the development of our own car brands.