摘要
3G牌照的发放将我国电信运营商间以往的竞争格局打破,运营商的竞争在3G时代将更加激烈。为使各大运营商在新的市场竞争环境中夺得先机,首先分析了我国电信运营商3G业务的现状,然后在人际网络基本理论的基础上,对我国电信运营商今后如何在激烈的竞争中利用现实的和虚拟的人际网络资源开展3G业务进行详细分析,并提出一些竞争策略。
The issuance of 3G licenses has broken the previous competitive pattern among telecom operators in China.The competition will become fiercer in the 3G era.In order to help telecom operators to won opportunities in the new competition,this paper first analyzes the status of China＇s telecom operators,and then undertakes a detailed analysis on how telecom operators make the best use of the real and the virtual human network resources to launch the 3G services successfully based on the basic theory of human network and proposes some competitive strategies.
出处
《情报科学》
CSSCI
北大核心
2011年第2期195-198,221,共5页
Information Science
关键词
人际网络
电信运营
3G业务
竞争策略
human network
telecom operator
3G services
competitive strategy
