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海底捞的秘密 被引量:4

The Steaming Rise of a Hot-pot Restaurant
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摘要 海底捞没有秘密,又充满神秘。把员工当人看,就是海底捞的创新。 The expansion of the Haidilao Hot-pot chain can't really be considered fast. 17 years after its establishment in 1994, they have only 60 restaurants around the country and a business volume numbering in the mere billions.The hot-pot industry isn't exactly a high-tech industry or a resource monopoly, pretty much anyone with a pot can do this in their own home.Additionally, their business model is not that unique, they just sell hot-pot, and not exactly at acheap price.As for founder Zhang Yong, he's not handsome, looking much older than his thirty some odd years.This being the case, why have we decided to make the Haidilao Hot-pot chain our cover story?Because, this is a story about 'people', and the chain's biggest innovation has been to actually treat their employees as people. Although if we look closer, the key to their success seems to not just stop there.
作者 黄铁鹰
出处 《中国企业家》 2011年第3期48-67,10,共20页 China Entrepreneur
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同被引文献49

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