摘要
本文主要探讨了后金融危机时期中国航空餐饮企业面临的主要问题,从四个大的方面即产品渠道、公共关系宣传、服务意识和企业管理等方面加以阐述,并针对问题提出了主要对策。
This paper discusses main problems of China~ air catering enterprises in the late period of financial crisis from four major areas: the products supply channels, the public relations in archival undertaking, the awareness of service and the enterprise management. Then the author puts forward some countermeasures to these problems.
出处
《吉林省教育学院学报》
2011年第2期41-42,共2页
Journal of Jilin Provincial Institute of Education
关键词
金融危机
航空餐饮
公共关系
服务意识
financial crisis
air catering
the public relations
the awareness of service