摘要
本文通过运用产业组织理论对中国旅行社进行SCP分析,得出在中国逐渐全面放开旅行社市场和国外旅行社运营商逐渐进入的情况下,中国旅行社业的市场结构现状还处于市场化发展初级阶段,有待进一步的培育成长。并为中国政府制定相应的政策措施提供依据。
The article used the theory of industrial organization to analyze Chinese travel agency for the SCP,and showed that in the circumstance of gradually opening up of the markets and the entering of foreign travel operators,the situation of Chinese travel industry is still at the primary stage of market.Thus it provided evidence for the Chinese government to make corresponding policies.
出处
《中国西部科技》
2011年第5期63-65,共3页
Science and Technology of West China
关键词
旅游产业
产业组织
市场结构
市场行为
市场绩效
Tourism industry
Industrial organization
Market structure
Market conduct
Market performance
