四川丘陵地区不同性别人群体育旅游现状的调查

Survey into the Status Quo of Sports Tourism for People of Different Sex in Sichuan Hilly Areas

采用文献资料法、问卷调查法、数理统计法和随机分层抽样法,以成都市为中心在东、西、南、北、中选择了2009年不同GDP收入和不同文化底蕴的南充市、攀枝花市、甘孜藏族自治州、阿坝藏族自治州和绵阳市5个地、市、州并对5个市、州的市区、城镇和农村中不同性别群体参加体育旅游的方式、认知、需求、动机、消费以及影响因素等方面进行调查,结果发现:无论男女都比较喜欢登山、野营和游泳,喜欢滑翔和潜水的人数很少。

Literature review,questionnaire,mathematical statistics and random sampling are used in this paper to survey into the way,cognition,demand,motivation,consumption as well as factors affecting the above-mentioned aspects for people taking part in sports tourism.These people are of different sex and living environment.They are selected from five different areas with different GDP incomes and cultural contexts in 2009,namely Nanchong city,Panzhihua city,Ganzi Tibetan Autonomous Prefecture,Aba Tibetan Autonomous Prefecture and Mianyang city.It is found that both men and women like mountaineering,camping and swimming and few people like gliding and diving