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山岳型风景区游客出行方式选择 被引量:1

Study on Tourists' Trip Mode Choice in Mountain-Type Scenic District
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摘要 以山岳型风景区游客进山出行方式选择为对象,分析影响游客出行方式选择的因素,运用非集计模型的基本理论,建立游客出行方式选择的MNL模型。以九华山风景区为例,结合游客SP调查分析结果,标定出行方式选择模型各项参数,分析采取不同交通政策措施下游客出行方式选择变化情况,给出山岳型风景区交通管理的建议。 Focusing on tourists'trip mode choice in mountain-type scenic district,the influencing factors of trip mode choice are analysed.Using the basic theory of disaggregate model,Multinomial Logit Model are provided for the trip mode choice behaivior of visitors.Taking Mt.Jiuhua scenic district as an example,all parameters about trip mode choice are figured out by tourists' stated preference survey.Finally the variation of visitors' trip mode choice with different traffic management measures and policies is analysed,and proposals are provided for mountain-type scenic district.
作者 董昆 张卫华
出处 《交通科技与经济》 2011年第2期1-4,共4页 Technology & Economy in Areas of Communications
基金 国家自然科学基金项目(70771036)
关键词 山岳型风景区 出行方式选择 非集计模型 九华山风景区 场景分析 mountain-type scenic district trip mode choice disaggregate model Mt.Jiuhua scenic district scenario analysis
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参考文献4

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