摘要
阐述企业进行产品设计质量定位的基本要求和作法,证实产品设计质量定位能使消费者和企业彼此关爱,持续不断付出情感,是企业和产品参与市场的成功之道。
Describe the basic require and method to orient the products quality, and prove that the orientation of designing quality for products can make consumers keep in contact with the enterprises and it is the successful way of enterprises and products' involving in the market composition.
出处
《冶金标准化与质量》
1999年第4期12-14,共3页
Metallurgical Standardization & Quality
关键词
产品设计质量
定位
市场竞争
企业
产品
designing quality for products
orientation
competition
strategy