政府网络舆论危机探究——基于政府公信力视角

Governmental Network Opinion Crisis——Based on Public Trust Perspective

政府网络舆论危机是公共危机的一种,根源于政府公信力的不断流失以及官民和谐关系的僵化变异,也是网络公共舆论汇聚、公众公民意识形成和社会转型时期社会治理问题暴露与偶发的结果。应对政府网络舆论危机,存在着四个层次的治理举措:第一层次是采用危机治理策略平息事态;第二层次是促进理性的网络政治参与,慎用网络技术控制;第三层次是修复和提升政府公信力,促进社会和谐;第四层次是推动政治体制改革,打造政治共识。

As a kind of public crises, government network opinion crisis is rooted in the constantly damaged government trust and the ruined harmonious relationship between government and the public. It is also the result of the gathering network opinions, the awaking civic awareness and political problems which erupt frequently in the period of social transformation. There are four levels of governance to cope with government network opinion crisis, firstly, adopting crisis management to make the situation calm down; secondly, promoting rational network political participation, and using technical control proper- ly; thirdly, regaining the public＇s trust and promoting social harmony and stability; Fourthly, promoting political reform and creating political consensus.