奥运争光竞技体育服务产品提供方式的实证分析

Empirical Analysis on the Providing Measures of Competitive Sports of Olympic Focused Service Products

研究以奥运争光类竞技体育服务产品的提供方式为对象,通过对我国传统竞技体育服务产品提供方式的历史考察发现,举国体制是我国传统竞技体育服务产品提供的重要方式之一。在现实条件下,奥运争光竞技体育服务产品的提供具有多元可能性,而专项资金、资助高校培养模式、委托生产——合约模式、非营利组织生产等方式。

The paper researches the service provider of competitive sports aiming the glory of Olympic Games and reviews the service providing measures of China＇s tradition competitive sports.In the reality,the supply of the Olympic focused competitive sports services has multiple possibilities,such as using the special funding,university sponsorship,entrusted production and contract model and non-profit organization production.