摘要
首先介绍移动互联网的主要业务形式,其次从电信运营商的产业实践和企业基因模型的理论分析两个层面,探讨了在移动互联网时代电信运营商的产业定位和商业模式选择问题,最后,就能力开放的商业模式的实施提出了相关建议。
Firstly, this paper introduces main business forms of mobile intemet; secondly, it discusses the problem of strategic positioning and the business models through the view of both telecommunication operators＇ practices and the theoretical analysis of enterprise DNA models; at last, it provides some suggestions about open business model.
出处
《信息通信技术》
2011年第1期24-28,共5页
Information and communications Technologies
关键词
移动互联网
商业模式
能力开放
Mobile lntemet
Business Model
Telecommunication Service Capability
