摘要
在选择商业"模式"上,不能局限于、不是刻意或片面地去追求某种所谓的"纯正"模式,而应该以某商业模式为基础或中心,取长补短地糅合各种商业"模式"之长,而规避其各自之短,这才是特许经营的正确之道。
In the choice of business "model",we can not be limited to or intentionally pursue a so-called "pure" mode,but should set one business model as the center.So to learn from each other to blend the advantage of the various business models and avoid their respective weaknesses,this is the right way of franchising.
出处
《企业活力》
2011年第3期25-27,共3页
Enterprise Vitality