当代西藏新闻传播事业的回顾与思考

Review and Reflection on Contemporary Tibetan Journalism and Communication

随着西藏经济社会的发展,西藏的新闻传播事业已进入全媒体时代。发展西藏新闻传播业应进一步整合资源、创新求变;加快传媒产业战略转型;加强实发公共事件新闻报道,提高主流媒体的权威性;坚持"三贴近"原则,走差异化宣传报道道路。

With the rapid economical and social development,Tibet journalism and communication has passed into Omnimedia Era.Reviewing on the history and looking forward to the future social responsibility are much more important than ever for various media.This article retrospectively analyzes the development of Tibet journalism and communication,elaborates the basic characteristics of Tibet journalism and communication,and put forwards countermeasures and suggestions to the further development of Tibet journalism and communication in the Omnimedia Era.