母子公司文化控制与子公司效能研究

A Study on the Relationship between the Parent-subsidiary Culture Control and Subsidiary Effectiveness

集团文化控制是指集团公司通过愿景、共同信念控制子公司。本研究通过专家访谈,构建了中国情境下的文化控制量表,包括文化培训和沟通、共同价值观、协作和融合、制度一致性四个维度。实证结果表明,整体而言母子公司文化控制程度越高,子公司效能越高;子公司行业类型对文化控制与子公司效能的关系产生影响,且新兴行业比传统行业的影响更加显著。

As a new control method,parent-subsidiary culture con-trol has attracted the attention of academia.However,there is no formal scale to measure the extent of culture control,and few people researched the relationship between culture control and subsidiary effectiveness.Therefore,selecting effective methods to develop the culture control scale and then testing the correlation between cul-ture control and subsidiary effectiveness can become the new topics of academic study.Cultural control is that the parent companies make use of vision and shared values to manage subsidiaries.It can be grouped into two levels,which are values level and code of conduct level.This study developed the Culture Control Scale suitable for China＇s national conditions by in-depth analyzing culture control theory,interview-ing with experts and business people and making use of rigorous data processing methods which included item analysis,factor analy-sis and reliability analysis.Consequently,the Culture Control Scale includes four dimensions,which are culture training and commu-nication,shared values,collaboration and integration and system coherence.Using a newly developed culture control scale,as well as a revised subsidiary effectiveness scale according to existing research,this study develops the Parent-Subsidiary Culture Control and Subsid-iary Effectiveness Questionnaire,and conducts a questionnaire survey to subsidiaries of the national large enterprise groups.This study validates the correlation between culture control and sub-sidiary effectiveness by using correlation analysis and multiple re-gression analysis,and further tests moderator effects of subsidiary industry type to relationship of the two by using grouping multiple regressions.Empirical results are as follows： In the first place,higher extent of culture control can increase subsidiary effective-ness,while in the dimensions of culture control,only strengthening the extent of two dimensions which are TC and CI can significantly increased subsidiary effectiveness.In the Second place,industry types of subsidiary can impose different impacts on correlation between culture control and subsidiary effectiveness,and emerg-ing industries produce more significant impacts than traditional industries.And emerging industries can also make the correlation between each dimension of culture control and subsidiary effective-ness more significant.