论创业中的产业选择评估

On the Assessment of Industry Selection in Entrepreneurship

创业者要把握利益、风险、能力三大要素。利益评估是个性化创业选择的基本前提、风险评估是个性化选择的关键性环节、能力评估是个体化创业选择主体实力。把握三大要素，创业者才能获得预期的效益，规避风险，保证创业成功。

The entrepreneurs must attach great importance to the elements of benefits, risks, capacity while choosing their own business. Assessment of benefits is the premise of individualized choice of entrepreneurship. Assessment of risks is the key procedure, and the assessment of individual ability is the main strength. Only when the entrepreneurs handle these elements well can they avoid the risks and obtain the expected benefits so as to guarantee the success of entrepreneurship.