中国茶叶内销市场各茶类关系的经济学分析

Economics analysis of various kinds of teas in domestic market

中国是世界传统的茶叶消费大国,近年来茶叶内销市场发展迅速,各种茶叶在市场上相互作用此消彼长,使各茶类结构发生变化。本文利用价格弹性对我国茶叶内销市场各茶类之间关系进行了实证分析,结果表明:各茶类间是互相影响作用的,存在一定程度的替代和互补性;其中,绿茶和红茶之间替代性逐渐减弱;绿茶与乌龙茶之间存在较强的替代性,而且替代程度逐渐增强;红茶与乌龙茶之间也具有替代性,替代程度较强,随着时间的推移,替代程度逐渐减弱;绿茶与紧压茶之间也存在较强的替代性;这根本原因是因为人们对消费需求的多样性以及各区域经济、文化、传统习惯和自然环境的影响所致。

China is a traditional tea consumption country.The empirical analysis was carried out based on price elasticity in china tea Market.The result shows that all teas are interacting and have some inter-substitution and complementary,among which the green tea and black tea inter-substitution decrease gradually,inter-substitution of green tea and oolong tea is more strong and increase gradually,black tea and oolong tea have more strong inter-substitution.