大青沟自然保护区旅游地评价

ECO-TOURISM JUDGMENT IN DA QIN GOU NATURE RESERVE

本文以大青沟国家级自然保护区为研究对象,运用层次分析法(AHP法)对保护区旅游地的开发条件、感知度、竞争力、形象与品牌、开发效益等5项评价指标22项评价因子建立层次结构模型,构造评价指标的判断矩阵,并根据各项因子(指标)的重要性计算其权重,得出保护区生态旅游地的评价结果。通过对大青沟自然保护区旅游地以上指标的评价,其综合指数为77.05分,所处等级为优良级,即保护区在资源品位、区位条件、可进入性等有较强吸引力,投资条件较好;在全国范围内有较高的知名度及诸多美誉,从而提升了保护区的生态旅游竞争力等。同时,强调大青沟自然保护区发展生态旅游的机遇与挑战是并存的。应科学客观地看待生态旅游活动,认真研究自然保护区生态旅游的保护管理,促进保护区生态旅游的健康可持续发展。

Daqinggou country-level nature reserve was researched by AHP method,hierarchy model was built with nature reserve＇s 5 index and 22 evaluation factor including development conditions、perception、Competition and so on,evaluation index＇s distinguish matrix is established,index weight is calculated based on importance of index,so judgment result of nature reserve＇s ecological status quo is gained,at the same time,we discussed that AHP method,by way of a sort of fix quantify research method,toward nature reserve＇s ecological judgment,not only could ascertain exponential relative importance,but also far and away increase logos ingredient of index weight.Result shows that： ecological resource level of Daqinggou nature reserve is four,degree of coverage of plant and creature diversity is good,humanity can live in comfortably,the nature reserve has better exploitation utility value.By the result of point（77.05）,ecological environment quality of Daqinggou nature reserve is unstable state.