体验经济视野下的专项体育旅游开发新论

Special Sports Tourism Development From The Perspective of Experience Economy

随着休闲时代和体验经济的来临,更是显示出不同的体验需求,以体验探险为显著特点的专项体育旅游应运而生。专项体育旅游追求愉快的情感体验和情感共鸣,开发符合旅游者体验需求的旅游产品和形象,参与并体验当地民族文化生活,以提升专项体育旅游的体验层次和市场开展。

With the advent of leisure time and the experience economy coming , experiencing outdoor-sports-based special sports tourism becomes the demand of different experiences. The special sports traveling pursue happy emotion experience and the emotion sympathetic chord. To develop tourism product and remold the image, to participate in and to experience the local nationality cultural life can promote the special sports experience level and boost tourist market develop ment.