摘要
在已经到来的激烈的高校竞争中,高校必须以市场竞争主体的视角去审视自己在高等教育中的产品性质,而高校的核心竞争力仍然是在校企业合作下的理论教学,只有以这样的核心产品形式,高校才能够获得在与其它竞争主体中的优势。
In the tense competition,the college must check its product nature in the higher education from the perspective of the main body of market competition.And the college's core competitiveness still lies in the theory teaching in the condition of school-business cooperation.Only in this way can the college be superior to the other main bodies of market competition.
出处
《重庆教育学院学报》
2011年第2期135-137,140,共4页
Journal of Chongqing College of Education
基金
重庆市教委高等教育教学改革研究项目<创新广告专业教学实训实作体系研究>的阶段性成果
项目编号(0837023)
关键词
高校
核心竞争力
理论教学
校企合作
college
core competitiveness
theory teaching
school-business cooperation