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Best Buy Not Best in China

Best Buy Not Best in China
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摘要 When it entered the Chinese market five years ago, American electric appliance retailer Best Buy seemed to move at a snail's pace compared to local competitors, opening just nine stores in the world's largest consumer market. So both consumers and competitors were surprised on February 22 when the retailer told all its employees in China that the company was immediately closing all stores on the Chinese mainland, including the flagship store on Nanjing Road in Shanghai.
作者 ROGER CHEUNG
出处 《China International Business》 2011年第4期66-66,共1页 中国外经贸(英文版)

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