垄断竞争市场结构下网络信息商品价格的形成机制与定价策略

Network Information Commodity Price Forming Mechanism and Pricing Strategy under Monopolistic Competition Market Structure

本文利用讨价还价博弈模型,研究垄断竞争市场结构下网络信息商品的价格形成机制,得出无限阶段讨价还价模型的子博弈精练纳什均衡解,并提出基于垄断竞争市场结构下网络信息商品的定价策略。

The paper makes use of the bargaining game model to study network information commodity price forming mechanism under monopolistic competition market structure.It draws the solution to sub-game refined Nash equilibrium of the infinite stage of bargaining model.It also puts forward network information commodity pricing strategy based on the monopolistic competition market structure.