电子商务网站构建与推广的探究

E-commerce Websites' Construction and Promotion

网站是电子商务企业进行网络营销、传递企业信息、沟通顾客的重要平台。电子商务企业的首要任务是让消费者了解企业的网站。本文简述电子商务网站构建的要点,并结合实例说明如何根据网站特点进行推广。

Website is a important platform for network marketing,enterprise information transmission,customer cummunications of e-commerce enterprises.The e-commerce enterprises' primary task is make the consumers understand their website.This paper expounded the e-commerce Website construction points and illustrated with examples how to promoted the Webside base on the Webside's characteristics.