我国鲜活水产品流通组织模式现状及特征分析

Analysis on the Status and Characteristics of the Organization Model of Fresh Aquatic Products Circulation in China

在文献分析基础上,结合实地调查,按组织化程度高低把我国鲜活水产品流通组织模式分成了产运销一体化型、市场交易型和联盟合作型3种类型,并分别对各种模式特征进行了分析,最后提出了影响鲜活水产品流通组织模式的关键因素。

Based on the analysis of the documents and combined with the field investigation,the organization model of fresh aquatic products circulation is differentiated into three types： market transaction,alliance cooperation and product-transport-sale integration in accordance to the degree of organization.This paper analyzes the status and characters of each type respectively.At last,this paper proposes the key factors which impact the organization model of fresh aquatic products circulation.