区域经济中商业街的定位和错位——巴黎案例

Orientation and Differentiation of Shopping Street in Regional Economy -the Case of Paris

介绍了巴黎四大市级商业街各自不同的业态结构和商业街文化，分析其共性与特性，为淮海路的个性化定位发展和错位竞争提供了借鉴经验。

The author introduces the different format structures and the shopping street culture of the four major shopping streets at municipal level in Pads. Additionally, he analyzes their general and specific characters, providing quotable experiences in the unique orientation and the differentiated competition for Huaihai Road.