浅析消费时代网络文学的话语生产

Discussion about the Discourse Production of Network Literature in the Consumption Age

以互联网这一新型媒介作为生产车间和传播途径的网络文学成为消费时代文学最重要的表征之一。互联网促使网络文学的话语生产演变为能指的狂欢,产生文体形式多元化和语言专制化等多种现象;一些雅俗共赏的佳作在消费市场上不断引起轰动效应,然而模仿雷同者多、精神价值欠缺是网络文学的瓶颈所在。消费时代的网络文学,需要在商业利润狂热追逐之下的冷静沉淀和持久砺炼。

Network literature,which takes the new medium Internet as the workshop and means of dissemination,has become the most important sign of literature in the consumption age.Internet promotes the discourse production to become a carnival of signifier.Some excellent works have continuously caused a great sensation in the consumer market.However,lack of innovation and scarcity of spiritual values are the bottleneck of network literature.Network literature in the consumption age,which is inevitably influenced by the fanatical pursuit of commercial profit,calls for skills of polishing and labor of elaborating.