改革开放以来体育新闻报道媒体技术的发展演变

Development of media technology of sports news reports since implication of opening up policy

技术是推动社会发展的革命性力量,分析了技术进步对媒体的影响,以及广播、电视、网络三大媒体技术的发展,梳理了改革开放以来体育新闻报道媒体技术的演变。认为从媒体技术的角度来解读媒体体育新闻传播发展路径,才能更好地把握住信息社会人们对体育新闻报道的主要需求。

The paper analyses the influence of the technological development on the media and the development of broadcasting,TV broadcasting and internet and summarizes the development of the media technology of the sports news reports since the implication of the opening up policy.The paper proposes that the main needs of sports news reports in the information society should be grasped by analysing the broadcasting ways of the sports news reports from the perspective of media technology.