语境说对民间文学旅游开发的启示

Enlightenment of Context on Tourism Development of Folk Literature

民间文学在旅游开发中能够创造经济价值,传递文化意义,但是当下的民间文学开发忽视了其作为文学形式产生、使用和传承的特殊语境,这对于民间文学的生存和旅游业可持续发展都是不利的,要从根本上保护民间文学遗产,使之更好地为旅游开发服务,必须重视民间文学旅游开发中的语境创造和保护。

Folk Literature can create economic value and transfer cultural significance in tourism development,but the current development of folk literature ignores its special context as a literary form in production,use and transmission,which is detrimental to the survival of folk literature and sustainable tourism development.The heritage of folk literature should be protected fundamentally to better services for tourism development and the creation and protection of context on tourism development o f folk literature must be paid attention to.