论时尚及其社会文化功能

On Fashion and Its Social & Cultural Function

消费文化研究的一个主题是时尚。时尚的基本特点在于:它是一种新颖的感性的表象式炫耀;它变化迅速,永远处于现在时;它也是一种模式化循环与浪费。同时,时尚具有明显的社会文化功能,主要在于:对于女性的心理补偿;有助于个人的社会群体认同与区分;彰显个性与独特性。

The theme of consumption culture research is fashion.The basic characteristics of fashion are shown as follow： firstly,It is a new style to show off the appearance;secondly,it changes rapidly andit is always presented;thirdly,it is a kind of waste and hipping cycle.Simultaneously,it has the apparently social function,it can give female the psychology compensation,and it is benefit for individual group identification and distinction.Also,it can reveal the personality and uniqueness.