摘要
以原生态包装的创作理念为出发点,分析了其作为一种真诚、质朴的源于生活的创作形式,是中华民族艺术的重要组成部分,是现代包装设计的创作之源。提出只有将这种原生态的创作理念导入现代包装设计之中,并与时俱进、不断完善,才是继承、发扬和发展原生态包装的有效途径。并从现代包装的材料、形态、结构、装潢4个方面,结合原生态理念阐述其在现代包装设计中的运用。
Starting from the creative idea of original packaging,the original packaging is a kind of sincere and unadorned creation form from life,which is an important part of Chinese ethnic art and a source of modern packaging design.The only effective method for inheriting,expanding and developing original packaging is introducing the idea of original packaging to modern packaging design and keeping pace with the times to improve it continually.Then it discussed the application of original ideas in modern packaging design from materials,forms,structures and decoration aspects.
出处
《包装工程》
CAS
CSCD
北大核心
2011年第10期5-7,10,共4页
Packaging Engineering
关键词
原生态包装
材料
形态
结构
装潢
original packaging
material
form
structure
decoration
