《功夫熊猫》对中国武术国际化发展的启示

Enlightenment of "Kungfu Panda" on globalization of Chinese Wushu

文化创意实现了文化与经济的相融、渗透和有机合成,成为全球传统文化和经济发展的关键因素。历史上的中国武术创新不断,现时代的武术借助文化创意获得了巨大发展,未来中国武术的全球化发展更需要借助文化创意的内涵达成这一目标。研究认为,我们需要打破传统的历时性阻力,利用传统武术的有益因子或结构元素进行现代创意,舞台武术将是一个突破口;从中国武术的本土文化基因中加工提炼,打造出具有普世价值的适合全球发展的转基因文化产品;加强研究,借鉴西方领养文化的理念成功实现文化领养,避免低劣的"模仿";抓住中国武术的"卖点"、"利益点"、"靓点",实现中国武术从文化资源向文化资本、文化产业的创造性转换。

Integrating culture and economy,cultural creativity has become a major component of the world traditional cultural and the economic development.With the increasing of Chinese Wushu innovation,modern Wushu has moved forward with the aid of cultural creativity,The globalization of Chinese Wushu needs cultural creativity.Therefore,hindrance from the tradition should be broken and advantages should be utilized to bring out creativity.Performance Wushu can be the breakthrough.Based on the Chinese Wushu culture,cultural products universal to the world can be created.In view of the western cultural studies,the Chinese Wushu culture can be well developed.