从旅游到休闲:标准化工作的新起点和新任务

旅游业和休闲业新的时代要求是市场主导型发展,由市场配置资源,以标准引导市场,旅游标准化工作势必扩展和深入到休闲领域。在对国内外旅游休闲标准化工作进行对比和研究之后,总结目前存在的主要问题,结合我国市场实际和行业发展趋势,对我国旅游标准化工作发展进行指导和展望。

The market-oriented development is a requirement of new era in tourism and leisure industry, which allocates resources by market and guides market by standard. The standardization of tourism certainly will expand and go deep into leisure realm. After comparing and studying the domestic and overseas standardization in tourism and leisure, this paper summarizes the main problems at present, combines with the reality of the market and industry development trend, in order to guide the development of standardization in tourism.